Date Archives: January 2015

Choice Properties Real Estate Home

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We're always fielding questions from sellers about the best way to present a home for sale.  Over the years, we've tried many different strategies and crafted our own unique approach to optimizing your home for the market.  As with any sales strategy, you want to present the best possible version of your home to someone in the market to make it their own. 

Here are 7 of our favorite tips for getting home buyers to bite.


  1. A Welcoming Entryway


Many people are put off by walking right into a living room when they come through the front door.  If your home isn't constructed with an official entryway, try to construct one with a creative placement of furniture.  This gives a subtle mind-change from the outdoors to the indoors and does wonders for how the space feels upon entry.


  1. Lay Down Hardwood Floors

More and more buyers are looking for the longevity and clean air feel of hard wood floors.  You can turn any kitchen, dining room, or bathroom into a whole new space with some easy-to-lay synthetic flooring.


  1. Improve the Fixtures

It's all in the details and some newly-replaced faucets or door knobs can bring a whole new life to a house for sale.  These are often the quickest and cheapest way to improve your home value and presentation.


  1. Clean Countertops


Remodeled kitchens are all the rage but you don't have to replace all the cabinets and appliances to really make a kitchen sing.  Sometimes all you need is a new countertop that shines.  Keep it uncluttered and let the slab speak for itself.


  1. Closet Organizers

So much of appealing to home buyers is about allowing them to imagine themselves in the space.  If you can bring some sanity and organization to a closet space, you'll help the buyer to imagine themselves in a cleaner, more organized home.


  1. Lighting is King

It's hard to imagine something more integral to the appeal of a new home than the lighting.  Few people appreciate the impact lighting has on our assessment of a room and using artfully crafted lighting, rather than a blanket wash of white light from some overhead fixture, can bring depth and shape to an otherwise drab room.  The best interior designers use lighting to sculpt a room.  You can add tremendous energy to your home just by adding a few lamps and small lighting fixtures.


  1. Mind the Landscaping


In our rush to spruce up the inside of the house, thinking that's what people will live in, we home sellers sometimes forget to keep the lawn and landscaping manicured and beautiful.  The outside of the home is a family's nameplate in the neighborhood.  Make sure it speaks to pride and beauty in order to appeal to today's local home buyers.


Buying a new home in the Logan County area is an exciting new step in your life and we're here to help you through that process, side-by-side.  While our award-winning real estate agents always help you spot potential problems before you commit, it's always good to be a well-informed home buyer.  Here are ten things you should look for when shopping new homes.


  1. Foundations & Structure

The walls and flooring should be solid and properly enforced.  Note any bowing or give in the frame or floors that might indicate structural damage.  Cracks in the corners of doorways are signs of a shifting or weak foundation.


  1. Roofing


Make sure you're getting a new or decently kept roof.  It shouldn't be missing shingles or sagging in the middle. 


  1. Water Flow

Be aware of where water accumulates in the area and any runoff that may affect your yard or property.  Does the ground slope away from the house?  Do the gutters and rain spouts properly route rainwater away from the home and into proper drainage ditches?


  1. Electrical Wiring

Make sure you'll have enough power outlets and that the wiring has been well maintained.  Frayed wires or an outdated fuse box can cause problems down the road.


  1. Plumbing

Make sure there are no leaks or plumbing issues at any faucets or pipes, which should be un-rusted copper.  Check the condition of the water heater.  Gas water heaters are often more efficient than electric. 


  1. Heating


Check the quality of the furnace and air conditioner to make sure the house is properly heated and cooled in all rooms. 


  1. Insulation

One of the best ways to save money is proper insulation in the home to maintain temperatures year round.  Check the attic for adequate fiberglass insulation and all the doors and windows too.


  1. Kitchen & Bath Fixtures

Try the various faucets, shower heads, and toilets to make sure everything operates properly with adequate water pressure.


  1. Fireplaces

The fireplace is a potential source of danger so make sure there are screens or doors on the front and the chimney is properly cleaned.


  1. Details


Paint and wood craftsmanship are important for the long run so inspect every room for the details of the design and structure.  Loose pieces of trim or peeling paint is something to point out to your real estate agent.



Some folks in our industry believe you should hold out for spring to put your home on the market, as that's the busiest time of year for buyers to start shopping.  But the reality is that people buy homes every month, in every season, all year long.  Many families are eager to get moved during the summer while the kids are on vacation from school.  This means they start looking as early as February, and you should be on the market to greet them!


Selling a home in the winter isn't as difficult as you may have been led to believe.  Here are some tips for optimizing your home for showings in the cold, snowy winter months here in Northern and Central Ohio.


Clear Away the Snow


It's the time of year when our sidewalks and patios are often covered in sheets of ice or snow but that shouldn't stop agents and buyers from paying you a visit.  If you're walkways and driveway aren't clear, potential buyers may shy away from stopping in to take a look so always make sure you keep things clear and tidy.


Spruce up the Outside

Winter gets a bad rap because the grass is brown and the sludgy snow often covers everything in big piles but that doesn't mean you can't make the outside of your home inviting.   Tasteful wreaths or snow-themed décor can give a welcoming appeal to an otherwise drab yard.   Let's get rid of the inflatable Santas and religious holiday decorations so we can be sure to appeal to a wide variety of potential buyers in an elegant and appropriate fashion.


Keep it Cozy


When folks show up to your door shivering from the cold, there's nothing better than walking into a warm, cozy house.  Don't skimp on the heating this season and, if you have a natural fireplace, always have a crackling fire blazing in the hearth to showcase the winter amenities.  Add some scented candles and fuzzy blankets to the mix and make the home a place your visitors want to be this time of year.


Clean the Windows

The winter months are notorious for being grey and dirty so break the stereotype by making sure your windows are spotless and clean.  This makes it look more beautiful and bright compared to the drab exterior.  Keeping the entryway clean and clear of the muck you bring in on your boots is also key for making the house feel as inviting and clean as possible in the months people appreciate it most.


Don't be intimidated by the winter, people are still interested in seeing the homes available on the market in the Indian Lake and Bellefontaine areas.   If you have questions, ask one of our award-winning real estate agents for advice on making your property shine during the cold season.


First time home buyers are some of our favorite clients to work with here at Choice Properties Real Estate.  There is so much excitement and possibility when choosing and settling into your very own home for the first time!   It can also be a bit scary and overwhelming so we always recommend you partner with a reliable sales agent to help you navigate the process and make the best decision. 



The wonders of the modern internet have opened a plethora of amazing tools to help prospective home buyers find local listings and compare neighborhoods, but real estate agents usually have access to industry information not available to the public.  This can include the confidential selling prices of comparable homes nearby, often called "comps."  A good agent will have plenty of insight into the neighborhood, the community, local property values, and the forecast for future growth and development. 


Our award-winning real estate agents work for both the seller and the buyer to make sure both parties are well served by the transaction.  This is our community too, after all, and our primary goal is to see growth and prosperity in the area for everyone. 


It's important to point out that you won't have to pay an agent up front to show you properties and help you through the buying process.  Agents take their commission from the seller at the end of the sale.  Your interests are always first in mind.


While you can certainly go it alone in the modern market, we don't recommend you negotiate your first home purchase on your own.  There are a great many details that we have encountered over years of experience in the real estate industry that novice home buyers just simply wouldn't know.  That's what we're here for.  Good real estate agents, like those on our friendly staff, are trained and well-versed in helping new couples and families find  a place to call home that meets your goals and dreams as well as your bank account.


Check out our listings online and call to speak with an agent today!

There's never been a better time to buy a home in Central Ohio.